The streaming video landscape is definitely going to look more interesting — and fragmented — than ever as 2019 continues to unfold, with established names like Netflix and Hulu continuing to grab market share as traditional cable providers try anything to slow down their bleeding of subscribers and new contenders like Disney+ enter the picture. For proof of how dramatic a shift is currently under way, PwC is also out with its annual streaming and pay-TV report (A New Video World Order) which includes this revealing statistic among a ton of other insights:
The number of consumers subscribed to pay TV dropped from 73% to 67% last year — no surprise there — while Netflix usage (76%) surpassed cable and satellite for the first time.
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Netflix usage surpassed cable and satellite TV for the first time in 2018 originally appeared on BGR.com on Thu, 31 Jan 2019 at 22:05:41 EDT. Please see our terms for use of feeds.
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