In a media landscape where binge-worthy content is king, a popular TV series not only has the potential to put a streaming service on the map, it can also take an already-popular streaming service to the next level. The first example of this dynamic was arguably the success Netflix enjoyed with House of Cards a few years back. More recently, Hulu’s brand increased dramatically thanks to The Handmaid’s Tale, the company’s award-winning drama starring Elisabeth Moss.
That said, the battle for original content these days is incredibly fierce, with any number of media and tech giants more than willing to throw around boatloads of cash in the hopes of landing the next big thing. And while it’s never easy to predict which show will become a mainstream juggernaut, there’s a good chance that Amazon’s Lord of the Rings prequel will do just that.
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How Amazon beat out Netflix and HBO to land ‘The Lord of the Rings’ prequel originally appeared on BGR.com on Fri, 8 Mar 2019 at 15:03:11 EDT. Please see our terms for use of feeds.
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