A Netflix acquisition is the last thing on Apple’s mind

%name A Netflix acquisition is the last thing on Apple’s mind by Authcom, Nova Scotia\s Internet and Computing Solutions Provider in Kentville, Annapolis Valley

There are some Apple rumors that simply refuse to die, and the notion of Apple acquiring Netflix is one of them. In a new research note from JP Morgan, analyst Samik Chatterjee suggests that Apple should use its growing cash hoard to make a bold acquisition in the media space, with Netflix in particular being an attractive target.

“We think Netflix is best strategic fit on leading position in engagement level as well as original content, differentiating itself from pure aggregators of content,”Chatterjee said in a note picked up by CNBC. “We believe there is value to acquiring the most successful player in this space, which is hard to replicate with a smaller player in this market.”

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A Netflix acquisition is the last thing on Apple’s mind originally appeared on BGR.com on Mon, 4 Feb 2019 at 16:49:43 EDT. Please see our terms for use of feeds.

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