The Apple Watch is a miserable failure… or something like that.
On Monday we discussed how a number of high-profile industry watchers have labeled Apple’s first foray into fashion and wearable tech a flop. For whatever reason, nothing Apple does is a success in some people’s eyes unless it instantly becomes a business as big as the iPhone. Of course, we also noted the obvious fact that not even the iPhone was as big as the iPhone when it first launched. Actually, the Apple Watch is believed to have doubled Apple’s iPhone revenue during their respective first years of availability.
Well, here’s another simple comparison for you to help gauge just how badly the Apple Watch flopped: According to estimates, Apple Watch sales in its first 12 months totaled about $1.5 billion more than Rolex’s total revenue last year.
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