Google has been making Android phones of its own for several years, well-before OnePlus launched its first One handset, but it’s the latter that’s having better success in stores lately. Every year, the latest Pixel and OnePlus devices are on a shortlist of highly anticipated smartphones. Each new Pixel and OnePlus launch event is preceded by a period of rumors and speculations when buyers discover all of the secrets of the upcoming device. With Pixel 4, however, Google is doing things differently, and you might be tempted to compare its new marketing strategy with OnePlus’s way of launching phones.
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Did Google just copy OnePlus with the new Pixel 4 launch strategy? originally appeared on BGR.com on Wed, 31 Jul 2019 at 07:31:26 EDT. Please see our terms for use of feeds.
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