These days, we’re not exactly hurting for choices of fast-food restaurants that offer the traditional comfort food meal of a burger, fries, and a drink. Five Guys, McDonald’s, Shake Shack — they all follow variants of a pretty similar model. Which makes Burger King’s new TV spot touting its Whoppers so interesting and a bit of a break from the norm.
In the commercial, which you can watch above, a single Whopper in all its artery-clogging glory occupies the frame the entire time. Against the backdrop of the song “What a Difference a Day Makes,” we then watch the burger … slowly decay and rot. Until, more than 30 days in to this time-lapsed ad, the Whopper has devolved into a gross, moldy mess.
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I know what I’m not having for lunch today, thanks to this Burger King ad originally appeared on BGR.com on Wed, 19 Feb 2020 at 15:18:35 EDT. Please see our terms for use of feeds.
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