Ahead of the iPhone 7 unveiling, there’s still a lot we don’t know for certain about Apple’s next-gen smartphone. Will it really ship without a headphone jack? Will the battery life be much improved? Will the highly anticipated dual-camera system only be available on the iPhone 7 Plus?
Yet despite the questions hovering over the iPhone 7, and despite the fact that the device isn’t slated to launch for at least another four full months, excitement and interest in the device is already greater than it was for the iPhone 6s. This is particularly noteworthy given that the iPhone 6s has arguably not performed up to expectations. As you’ve likely heard by now, Apple last quarter experienced its first year over year decline in iPhone sales in company history. As a result, many have been quick to call for Tim Cook’s head to roll while others have emphatically declared that the iPhone has finally peaked.
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