For the second year in a row last week, Samsung was the official sponsor of the Advertising Week industry confab in New York. That sponsorship meant that the 100,000 or so visitors from the marketing industry on hand got treated not only to prominent Samsung signage but to branding for Samsung Ads, the feature that pipes ads onto the company’s smart TVs.
That’s all indicative of how much importance Samsung places on serving up ads, something the South Korea-based electronics giant is apparently about to expand soon in a big way: It would do so by bringing the same Samsung Ads feature to its smartphones, essentially turning them into an expansive new platform for showing ads to users.
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Oh joy, Samsung may soon turn your smartphone into a billboard for ads originally appeared on BGR.com on Thu, 3 Oct 2019 at 09:26:27 EDT. Please see our terms for use of feeds.
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