Spotify surprised everyone on Monday with an unexpected quarterly profit that accompanied some uncharacteristically bullish remarks from the company about its competitive landscape, with Spotify insisting that the company’s growth rate and engagement have surpassed those of its closest rival: Apple Music.
In terms of hard numbers, the Swedish streamer said it had added some 26 million paying subscribers over the past year to push that number to 113 million at the end of September. It’s hard to put that number in perspective, though, since Apple’s most recent number of Apple Music paying subscribers was 60 million, which the company disclosed in June.
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Spotify’s growth rate and engagement have suddenly leapt past Apple Music originally appeared on BGR.com on Mon, 28 Oct 2019 at 19:06:32 EDT. Please see our terms for use of feeds.
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