Like with a lot of people, I have flirted with the idea of Tesla. Both as a company and as a potential car. I have built dozens of them on Tesla’s website. I have test-driven the car five times. Each time I drive one, it’s a great experience and it’s still hard to fully process how incredible of a job Tesla has done. From nothing to changing the entire car industry in just under a decade is mind-blowing.

But this theme that I have repeated at practically every chance I get when discussing Tesla keeps running through my mind and it’s an important one — when all the established car makers start going all-electric, what’s Tesla value proposition?

Their brand? Hardly anything other than the current owners of Tesla vehicles. Their technology? Those patents were released into the public domain. Their manufacturing process? You’re joking, right?

So seriously, what is Tesla’s play here as far as cars are concerned? Because I don’t see it.

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After months of speculation and anticipation, the iPhone 6s has finally been unveiled. At a glance, it doesn’t look much different from last year’s model, but all the important additions aren’t visual — they’re internal.

We discussed a few of the best new features last week, but decided to go more in-depth on our personal views of the phone how that we’ve had some time to reflect on the ‘Hey Siri‘ event. Read on to find out what the BGR staff thinks of the iPhone 6s.

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Yesterday’s list of paid iPhone and iPad apps on sale for free how some fantastic options, and several of them can still be downloaded for free if you hurry. Today, we’ve got eight fresh new apps on sale for you, but there’s no telling when these freebies will go back to being paid, so hurry!

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Personally, I’ve never been much of a roller coaster fan. The sensation of being jerked back and forth, flipped upside down and sent careening down a hill just doesn’t constitute a good time in my book, but I’ll be first in line to ride the record-smashing Valravn roller coaster at Cedar Point in Ohio — mostly because I don’t have to leave my bedroom to ride it.

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In the 12 months since Apple first released the iPhone 6 and iPhone 6 Plus, we’ve featured more than two dozen different third-party cases for these phones. Longtime BGR readers know that this is a change for the site — we’ve never spent much time covering phone cases in the past. That changed with the iPhone 6 and 6 Plus, however, because cases became an absolute necessity when Apple decided to make its smartphones out of aluminum with the most slippery finish imaginable.

In all that time, however, we’ve been waiting for a bumper case made of high-quality aluminum that offered good protection while still maintaining the refined look of the iPhone 6. Well, it’s taken almost a year, but we finally found a case that comes as close as we’re ever going to get.

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If you’ve been waiting for the right time to upgrade your home network, this is it. Amazon is having a huge sale on 23 different routers, Wi-Fi range extenders, modems, powerline networking kits and more from TP-LINK, but you’ll need to move fast if you want to enjoy savings of up to 30% off Amazon’s already-discounted prices, because this sale ends tonight at midnight.

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With hundreds of millions of users all over the world, Google Maps is easily one of the most widely used mobile apps on the planet. As the company did with Gmail, Google completely changed an industry by disrupting it with free mapping and voice-guided navigation. And we’re not talking “disrupt” as in the meaningless startup buzzword. We’re talking “disrupt” as in Google changed the game and toppled industry leaders in the process.

But as expected, Google isn’t satisfied with simply changing the game. Instead, the company continues to improve Google Maps while rivals chase at its heels. And on Tuesday, Google released another new update for the iPhone and iPad version of its popular Google Maps app.

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Any criminal foolish enough to run from the Los Angeles Police Department now might find their epic car chases is over before it even began. That’s because the LAPD has acquired a Tesla Model S as part of its initiative to build a greener fleet of vehicles, the department announced last week.

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Accessory companies are quite happy that a new iPhone is here, as they can unveil their latest creations in terms of cases and other products for the latest devices from Cupertino. And in an effort to celebrate, Amazon is chopping 35% off a Speck CandyShell Inked Case for iPhone 6s with a Lush Floral Pattern.

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One of the new products the company introduced at its iPhone 6s fall event is the iPhone Upgrade Program that lets you buy a new iPhone every year for as little as $1/day for the cheapest model. The idea isn’t new, as Apple is simply doing what you’ve come to expect from your carrier, but the iPhone maker’s program has many implications on the market. With its upgrade program, Apple can put pressure on carriers and increase competitions, as the company sells unlocked iPhones bundled with AppleCare+ through its own program, which might be more appealing offers to certain buyers.

But there’s one more reason Apple’s iPhone Upgrade Program is pure genius for the company.

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