- Google is widely expected to launch an affordable Pixel 4a phone in the coming weeks, possibly as soon as early June.
- The Pixel 4a release date has been delayed slightly, reports said earlier this week.
- The Pixel 4a price has also changed from previous estimates, and the phone might be even cheaper than before. The iPhone SE might be to blame for all that.
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Google has been making phones for years, yet it failed to come up with its own iPhone-like success story. The Nexus handsets were cheaper than other devices, at least at first, but Google was unable to grow a large enough base of loyal users. The rebranding to Pixel came with a pivot to premium devices. Google wanted its Android flagships to be as good as the iPhones. That’s probably why the iPhone has been the primary source of inspiration for the Pixel series all these years. But even so, the Pixel series failed to sell as well as Google had hoped. So Google had to adjust its flagship-only strategy last year, and launch mid-range Pixels that people would want to buy. The Pixel 3a may have been a bigger success for Google than flagship versions, and it’s the Pixel 4a that might similarly boost sales. In fact, the Pixel 4a might be and even better deal, and it’s all the iPhone’s “fault.”
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Why Pixel fans should praise the iPhone originally appeared on BGR.com on Fri, 15 May 2020 at 07:31:54 EDT. Please see our terms for use of feeds.
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