“You know, once in a while something comes along that changes the way we live. A device so simple and intuitive, using it feels almost familiar.” Thus begins a brilliant and hilarious promotional video recently released by Ikea Singapore. The spot, which was created for Ikea by creative agency BBH, introduces the world to what is being billed as one of the most exciting new products of our generation: The 2015 Ikea catalog.
Read more here:: Boy Genius Report