While Apple’s Watch isn’t likely to destroy Swiss watchmakers just yet, it’s certainly clear that the new iPhone-connected wearable device has the attention of anyone planning to make a living at selling watches of any kind, regardless of whether they’re making smart gadgets or more traditional timepieces. One of these watchmakers is Guess Watches, which found a clever way to announce a new product of its own in the form of an open letter to Apple’s CEO Tim Cook about the Apple Watch.
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