Pretty much everyone who has ever written anything about technology has, at one point or another, been called an “iSheep” who is “so bias (sic) in favor of Apple!” But while accusations of “pro-Apple bias” occur so often that they’re practically meaningless, that doesn’t mean Apple doesn’t have a brilliant strategy for monitoring and manipulating media coverage about the company that is lightyears beyond what Amazon, Microsoft or even Google do.
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