The next big thing in television might be 4K (or even 5K, for some). Or smarter TVs. Or curvy smart TVs that also do 4K. But that doesn’t mean you really need them, especially 4K big-screen TVs, since there isn’t enough actual 4K content to consume in the first place. But Sony has an amazing new TV ad that is so amazing it’s worth watching even if you’re not interested in 4K TVs at all.
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