Why Google’s sudden focus on privacy might just be a marketing ploy

%name Why Google’s sudden focus on privacy might just be a marketing ploy by Authcom, Nova Scotia\s Internet and Computing Solutions Provider in Kentville, Annapolis Valley

After countless privacy breaches that prompted increased scrutiny from authorities, and after Apple turned privacy into major selling points of its iPhones and Macs, Google and Facebook quickly pivoted to supporting stronger privacy even though it goes against their whole business model — collecting user data in return for free services, and turning that into piles of cash courtesy of ads. Both companies have a long road ahead to prove they really mean it when they say they want to protect user privacy, no matter how exciting it may be to hear them come up with new pro-privacy features for their products. Google is the latest example, but some of its newest privacy features don’t seem to be anything more than a marketing ploy.

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Why Google’s sudden focus on privacy might just be a marketing ploy originally appeared on BGR.com on Thu, 17 Oct 2019 at 11:44:40 EDT. Please see our terms for use of feeds.

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