Earlier this week, the research firm Slice Intelligence disclosed that cumulative Apple Watch sales likely fall somewhere in the 3 million unit range. Moreover, Slice Intelligence just one week earlier revealed that Apple Watch sales have dropped by an astounding 90% since the device first went on sale back in April.
In turn, we’ve seen the usual carousel of critics come out and boldly declare that the Apple Watch is a flop. While such stories certainly make for intriguing headlines, there simply isn’t enough evidence to support such a theory this early on in the game.
Here’s the thing: even if we assume that Slice Intelligence’s methodology and sales figures are accurate, the idea that 3 million in Apple Watch sales in just 3 months time constitutes a flop is laughable.
Here’s why.
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